Dabble & Do
A jewellery-making venture co-founded by Phillip and Mari Du Plessis. Components invite people to explore; guided kits offer a place to begin.

Give playa point of view.
An expressive serif wordmark meets a bright ampersand and a warm paper outline. A rich plum and pink palette brings the same personality into everyday brand applications.
An invitation to explore, experiment and make.Two ways in.
One creative world.
Components invite people to explore. Guided kits offer a place to begin. The same identity gives both a recognisable home.
Dabble
Choose components.
Find your own combination.
Do
Start with a guided kit.
Make it your own.
It’s all inthe details.
The original guideline pages show how the identity behaves, from the signature to the details around it.
Keep the personal touch.
Phillip’s original wordmark is the starting point: expressive lettering, an ornate ampersand and a pixel-sticker halo. Two colourways protect it across light and dark settings.
Colour helps people explore.
Bright category colours make the component range easier to navigate. Deep Plum and Cream provide the consistent text foundation around them.
What went
into it.
- Wordmark & logo variations
- Colour & typography system
- Brand guidelines
- Business-card artwork
Co-founded by Phillip and Mari Du Plessis. Original wordmark by Phillip. Identity and application artwork shown.
This case presents the identity and application artwork for the venture.
